The New Rules of Engagement

Written for Faith Popcorn on January 1, 2009  Faith Popcorn’s 2009 Prediction: The new Rules of Engagement Leading future-focused Trend consultancy Faith Popcorn’s BrainReserve sees 2009 as a year marked by unprecedented fear, anxiety, and uncertainty. A year in which we’ll see a range of consumer reactions to a nation that has seen itself moving in the wrong…